2005 Neiman Marcus Quattroporte Sells Out In Record Time

October 15, 2004 – New York

The Maserati Quattroporte is the most luxurious vehicle to ever be featured in the Neiman Marcus Annual Christmas Book.

  

Maserati, known for both its speed and its style, proved true to its heritage, quickly selling out all 60 Neiman Marcus Limited-Edition 2005 Quattroporte luxury sedans, after going on sale via telephone on October 14, 2004 at noon EDT.

Calls began immediately at noon, with requests for 60 cars completed within three minutes. In 36 minutes, all orders were finalized.

The result, although impressive, is not surprising given the Quattro-porte’s waiting list of 18 months through Maserati dealers. The flagship sedan of the Ferrari Maserati Group represents the perfect automotive embodiment of qualities for which Italy has long been admired – an appreciation of beauty and good living, elegance, sophisticated engineering, scintillating performance and alluring exclusivity.

The Quattroporte’s 4.2-liter 400-HP V8 engine can take you from 0-60 mph in 5.1 seconds with a top speed of 170 mph. It is the only luxury sedan in its class to place the engine behind the front axle, a race-proven technique that provides superior harmony between car and driver.

According to Maurizio Parlato, president and CEO of Ferrari Maserati North America, the synergy between Maserati and Neiman Marcus goes well beyond the sale of its newest luxury item. “We are extremely pleased with the response of the NM® Quattroporte,” said Parlato. “Based on our experience with the Neiman Marcus ‘In Circle Rewards Program’ we felt confident the car would be well received, but the overwhelming demand emphasizes the bond between the Neiman Marcus customer and the Maserati driver.”

The all-new NM® Maserati Quattro-porte, priced at $125,000, was regarded as one of the more exotic fantasy gifts within Neiman’s 97-year tradition.

For this exclusive offering, Ferrari Maserati Group’s Director of Concept Design, Frank Stephenson, and his team selected the stunning combination of colors, materials and finishes working closely with Sergio Pininfarina, and each one sold will bear Pininfarina’s signature alongside its owner’s name on an individually numbered nameplate.

Each NM® Quattroporte will feature a new Bordeaux Pontevecchio metallic paint finish, unique chromed mesh-front grill and side vents and 19” polished wheels. Inside, the custom handcrafted interior surrounds occupants in luxurious ivory Poltrona Frau leather with bordeaux piping and mahogany wood accents.